Customer Intimacy and Customer Loyalty are becoming more and more important to organizations in CPG and Retail. Today’s customer has a much bigger selection of options to choose from, and they are much better informed about any offering from individual companies than five years ago. Furthermore, customers have better and easier means to compare and forums to discuss experiences.

In addition to other challenges like the necessity to decrease time to market, new types of competition (web shops versus traditional distribution) and decreased customer loyalty, CPG and Retail companies need to make a bigger effort to acquire, retain and maintain their customers.

Atos Consulting has developed a compelling service offering for organizations in CPG and Retail for Loyalty Management and Mobile Commerce. This provides our customers with an integrated business driven strategy in either of these two fields, and is supported by a set of state of the art processing services, which are unique in today’s world.

These two elements together provide an approach and operational model to effectively implement Mobile Commerce and Loyalty Management in high volume markets, servicing large groups of customers, based upon a thoroughly developed customer centric business strategy.

Atos Consulting will help you to design a strategy based upon business objectives, and translate these objectives towards a set of tools in mobile commerce and loyalty management that will support this strategy. We will run this operation for you, helping you optimize it to increase your benefits from loyalty management programs and mobile commerce opportunities.